Strategic Communication

Bachelor’s
$66,320
Median Annual Wage
For media and communication workers. (Bureau of Labor Statistics, May 2023)
14%
Projected Growth
In communication-related career opportunities from 2020-2030. (Bureau of Labor Statistics)
3
Engaging Concentrations
Customize your studies through one of three concentrations: communication studies, media ministry, or public relations.

Learn the Art of Communication

Communication is one of the most crucial aspects of business and organizational effectiveness. At NGU, you will integrate communication theory with real-life applications and media channels, including our Aurora Agency and Vision Online, our online-based, student-led journalism outlet. This program includes a communication core in theoretical and ethical approaches, and courses building foundations in organizational and persuasive interactions.

Working in media gives you the opportunity to work in advertising, marketing, public relations, journalism, and other communication-based opportunities. You’ll develop proficiencies in television writing, studio operations, video production, writing, and photojournalism. NGU offers three concentration options, giving you the time to focus on your specific interests.

Strategic Communication Concentrations:

Why Choose?

  • Three Concentrations: Choose from a communication studies concentration, a media ministry concentration, and a public relations concentration.
  • Career Flexibility: Communication techniques, theories, and skills are highly valued in virtually any career, giving you the flexibility to adapt and lean into your interests. Explore diverse and fulfilling opportunities that let you express your creativity.
  • Learn from Talented Professors: Learn from professors with years of professional experience. Let your talent guide you toward a career that aligns with your goals.

Program Overview

  • Why NGU?

    At North Greenville University, you will grow academically and spiritually to become the transformational leader God has uniquely called you to be. All courses are taught from a Christ-centered perspective, integrating faith and learning. Wherever you are, NGU is here to help you reach your academic and professional goals.

  • Purpose

    This program prepares students for a professional career in public relations and related communication fields, provides academic and practical training alongside mentors, and improves career readiness.

Sample Courses

Communication Year 1

Year 1 Sample Courses

  • English Composition and Literature
  • Christian Worldview
  • Communication for Life
  • Introduction to Information Technology
Communication Year 2

Year 2 Sample Courses

  • English
  • Interpersonal Communication
  • Oral Communication
  • Communication Strategies
  • Cross Cultural Communication
Communication Year 3

Year 3 Sample Courses

  • Media Literacy
  • Communication Ethics
  • Communication Theory and Research
  • Persuasion
  • Social Media Theories and Strategies
Communication Year 4

Year 4 Sample Courses

  • Writing for Digital Media
  • Public Relations Practicum
  • Media Law and Ethics
  • Video Storytelling
  • Multimedia Production

Get to Know Our Faculty!

Web Drake, PhD
Dean, College of Communication and Fine Arts
Randall E. King, PhD
Associate Dean, School of Communication
Heather Kunselman
Academic Secretary
Kelechi Benet, MFA
Assistant Professor, Communication
Lara Jackson, MS
Instructor, Communication
Karyn Campbell, PhD
Assistant Professor, Communication
Zack Carter, PhD
Associate Professor, Communication
Shurajit Gopal, PhD
Assistant Professor, Communication
Andrew W. Stevens, DMin
Associate Professor, Communication
Ansley Welchel, APR
Instructor, Communication

Have Questions? Contact Us!

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Randall E. King, PhD

Associate Dean, School of Communication
864.663.0200 randall.king@ngu.edu
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North Greenville University (NGU) admits students of any race, color, national and ethnic origin to all the rights, privileges programs, and activities generally accorded or made available to students at the school. It does not discriminate on the basis of race, color, national and ethnic origin in the administration of its educational policies, admissions policies, scholarship and loan programs, and athletic and other school-administered programs.